Project Description

Go to market with Google Ads

In order to reach new customers in the UK, UnitedAds analyzes the search volume and search behavior in this potential target market for BASF and develops search and display campaigns.

The goals

  • Increase brand awareness in the UK
  • Direct sales to the target group “car workshops”

The measures

  • Search campaign in UK
  • Display campaign in UK with the target group “car workshops”
  • Remarketing campaigns in the search and display network

The results

  • Over 500,000 impressions in the target group
  • Noticeable increase in the area of “Branded Search”

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