Two good reasons brought more than 30 participants to the Google Shopping Seminar in Berlin. Fresh know-how on Google Shopping and the first visit to the new Google Office in Berlin

The Google training is aimed at all merchants who want to get into online marketing, such as:

– Operator of an online store
– Retailers who have an online sales channel in addition to the retail store
– Retailers who are interested in online business

Contents and goals of the Google Shopping training:

– Understand the basics of product searches, product promotion on Google, and product data.
– Get to know Google Ads offers for merchants
– Understand the functionality and potential of Shopping ads on Google
– Maintain Merchant Center and create shopping campaign on Google Ads
– Get to know setting options for efficient shopping campaign

How online stores save CPC on Google Shopping s

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