Online marketing for pharmacies

More customers for your pharmacy

Get found when people nearby search for a pharmacy, advice or a specific product.

We bring customers to your pharmacy, your order-ahead service and your online shop, with advertising that follows the rules for medicines.

Pharmacist and pharmacy owner in a white coat holding a smartphone, shot from below

Initial consultation for pharmacies

In the initial consultation, we show you how your pharmacy can win more customers online, both in store and in your shop.

Next, you choose a time for your appointment.

Certification

Certified Google Partner

As a certified Google Partner, we give our clients proven Google Ads expertise, direct access to Google support and data-driven strategies built for maximum performance.

Customers in store and online

Put your pharmacy in front of people searching nearby.

Many customers compare online first: Who's open? Who has the product in stock? Who can advise me on my issue? We get your pharmacy into Google Search and Google Maps, with your opening hours, services and order-ahead option.

If you have an online shop, we advertise your over-the-counter range on Google, so orders come to you rather than to the big mail-order pharmacies.

Pharmacist standing behind the dispensing counter of his pharmacyGoogleGoogle AdsGoogle ShoppingYouTube
Our approach

How we win new customers for your pharmacy.

  1. 01

    Get to the top of Google Maps

    We maintain your Google Business Profile with opening hours, emergency duty hours, services and photos. That way, your pharmacy appears when people nearby search for a pharmacy.

  2. 02

    Promote your focus areas

    We advertise the advice and services you want to highlight, such as cosmetics, nutrition, vaccinations or medical devices, targeted to your catchment area.

  3. 03

    Order ahead and fill prescriptions

    We send searchers straight to order-ahead and prescription submission on your website, turning a search into a visit to your pharmacy.

  4. 04

    Show your shop on Google

    For your over-the-counter range, we set up Google Shopping and search ads. We build Google's requirements for advertising medicines into the plan from the start.

  5. 05

    Manage multiple locations

    Each pharmacy gets its own profile, ads and budget, so you can see which location brings in which customers.

Process

How we bring customers to your pharmacy and your shop.

  1. 01 / Analysis

    We clarify your locations, focus areas and goals, and review your Google profile, website and shop.

  2. 02 / Prioritization

    We decide whether to advertise your pharmacy in store, your order-ahead service or your shop first.

  3. 03 / Implementation

    We maintain your profiles, build pages and ads, and set up measurement and product data.

  4. 04 / Management

    We analyze visits, pre-orders and online orders and shift budget to what brings in customers.

Marketing in the age of AI

When everyone uses AI, real substance becomes a competitive advantage.

When every pharmacy writes its guides with AI, health tips sound the same everywhere. Customers then go to the pharmacy that shows up first, or order straight from a mail-order pharmacy.

Successful marketing for pharmacies takes more than AI. We do the work that makes the difference.

Philip Thomisch and Alex Sperber reviewing results on a laptopPhilip Thomisch, CEOAlex Sperber, Partner
Initial consultation

Together with you, we choose what to advertise: your pharmacy in store, order-ahead or your shop.

We discuss your locations, focus areas such as advice or cosmetics, and your current online presence with you.

Julia Bühler

Julia Bühler · Solution Manager

Your inquiry comes directly to me. Then pick a time that suits you.

Initial consultation for pharmacies

In the initial consultation, we show you how your pharmacy can win more customers online, both in store and in your shop.

Next, you choose a time for your appointment.

FAQ

FAQ on online marketing for pharmacies

What happens if too few customers come through Google?

Then we course-correct. We work out the cause with you and shift budget to the campaigns that perform better.

Are pharmacies allowed to advertise on Google?

Yes. Advertising medicines is subject to special rules, including on Google, which requires certification for online pharmacies. We plan for these requirements from the start, and you approve every ad. The legal assessment remains yours.

Is online marketing worth it without an online shop?

Yes. Most customers of a local pharmacy come from the surrounding area. With a well-maintained Google profile, ads for your focus areas and a simple order-ahead option, you win customers even without mail order.

How do we get started?

After the initial consultation, we review your accounts, website and measurement setup. From there, we identify the levers that will have the fastest impact and implement them together with you.

Who is our dedicated contact?

You get a dedicated contact who knows your accounts and coordinates our specialists' work for you.

Is there a minimum contract term?

No. There is no minimum term, and you can cancel your contract monthly.

What do you need from us?

Access to your ad accounts and web analytics, your goals and a point of contact on your team. We'll agree with you on how much time to set aside for this.

When will we see the first results?

With Google Ads, the first conversions usually come in within a few days. Campaigns reach full performance once the bidding strategy has gathered enough data, typically after 6 to 8 weeks. With SEO, the first improvements appear after 2 to 3 months, with gains in revenue and inquiries after about 6 months. The exact pace always depends on your situation.

Who owns the accounts and data?

You do. Ad accounts, tracking and all data remain your property, even after our engagement ends.

How do you use AI?

For us, AI is a day-to-day efficiency driver. At the same time, it has unleashed an unprecedented flood of uniform content. What sets brands apart today isn't standardized prompts but the extra mile: deep industry expertise, high-quality human-written content and smart use of their own first-party data.