HundesachenE-commerce
+89%
Revenue vs. previous month
hundesachen grows revenue with Google Ads
hundesachen.de wanted to promote its premium product range more precisely. In August 2024, Google Ads revenue rose by 89% month over month.
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30 minutes with Julia BühlerGoogle Meet
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Julia Bühler
Solution Manager, UnitedAds
Thank you, we look forward to speaking with you.
Julia Bühler looks forward to speaking with you.
- Appointment
- Topic
- Video call
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At a glance
- Client
- hundesachen.de, online store for premium dog gear
- Industry
- Online retail of dog gear
- Channels
- Google Ads (Search, Performance Max), Google Shopping
- Year
- 2022–2025
- Website
- hundesachen.de
- +89%revenue from Google Ads in August 2024 vs. the previous month
- +50%revenue in November 2023 vs. the previous month, to just under €20,000
- 5,000%return on ad spend (ROAS) in November 2023
The challenge
Generic keywords were getting more expensive. Budget needed to shift toward relevant product searches and higher-margin items.
What we did
We focused the campaigns on more specific searches and on Shopping ads, giving bestsellers and high-margin products more weight. The product data was enriched with material and intended use, and images and seasonal adjustments supported the promotion of outdoor and training gear.
The result
In November 2023, revenue rose by 50% month over month to almost €20,000, at a ROAS of 5,000%. In August 2024, revenue was up 89%.
Services used
The services we provided for Hundesachen.
Google Ads
Win qualified leads and sales from Google Search. We optimize keywords, ads, bids and landing pages based on your costs and the business value of each result.
Google Shopping
Product sales managed for margin, with more margin per sale through our own comparison shopping service (CSS).
Data feed optimization
Your product data has to match what people search for and be processed without errors. We improve titles, attributes and feed structure, and add information such as product margins to steer your campaigns.
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How other companies improved their results with us.
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Initial consultation
Let's find out where your budget can work harder.
A one-on-one conversation where we assess your current position together.
Julia Bühler · Solution Manager
Your inquiry comes directly to me. Then pick a time that suits you.
Choose a day
30 minutes with Julia BühlerGoogle Meet
Loading available times …
Appointment booking is currently unavailable.
Book appointment with Google ↗Or reach us via Contact and we'll get back to you within one business day.
Choose a day.
Julia Bühler
Solution Manager, UnitedAds
Thank you, we look forward to speaking with you.
Julia Bühler looks forward to speaking with you.
- Appointment
- Topic
- Video call
- Google Meet (link in the invitation)
- Invitation sent to