Swiss TPHHealthcare

+43%

Clicks from Google Search

Swiss TPH wins 43% more visitors for its study programs

The institute offers degree programs and continuing education. After the study program pages were reworked, clicks from Google Search rose by 43%.

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In the first conversation, we show you which searches can bring you revenue.

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At a glance
Client
Swiss Tropical and Public Health Institute (Swiss TPH), degree and continuing education programs
Industry
Continuing education
Channels
SEO
Year
2023–2024
  • +43%clicks from Google Search on the study program pages, November 2023 to March 2024 compared with June to October 2023
  • +26%impressions in Google Search in the same comparison
  • 119applications submitted since November 2023
The task

The pages on degree programs and continuing education were meant to be found more easily in Google Search.

What we did

We updated the content of the study program pages, fixed technical issues and, at the end, handed over a list of next tasks.

The result

43% more clicks from Google Search on the study program pages from November 2023 to March 2024, 5,399 instead of 3,765 in the previous five months. Impressions rose by 26%. Since November 2023, 119 applications have been submitted.

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Julia Bühler

Julia Bühler · Solution Manager

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Initial consultation on SEO

In the first conversation, we show you which searches can bring you revenue.

In the next step, you choose your appointment.