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SEO strategy

More revenue from Google search, the most important first

You first win the customers who want to buy on Google, and build from there.

Your strategy keeps evolving as long as there is more revenue to gain.

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Initial consultation on SEO strategy

In the first conversation, we show you which search queries bring profit to your business first.

In the next step, you choose your appointment.

SEO strategy with UnitedAds

SEO strategy for sustainable growth.

Without a fixed order, SEO work is spread across many small measures. We assess every search query by purchase intent, competition and effort.

  1. 01

    Assessing by purchase intent

    The customers who want to buy come first.

    Every search query gets a rating for purchase intent, competition and effort.

  2. 02

    Closing gaps

    Where competitors rank ahead of you.

    We first close the gaps with purchase intent.

  3. 03

    A plan with an order

    And metrics for success.

    You receive an action plan with order, schedule and success measurement.

Results

What a clear SEO strategy has brought our customers.

Where SEO starts

We assess search queries by how clear the purchase intent is, how strong the competition is and how much work good rankings require.

Without a fixed order, SEO work is spread across many small measures. Visitors then also come via topics that generate no inquiries.

We assess every search query by purchase intent, competition and effort. This results in a plan that starts with the levers with the greatest impact.

Our approach

From analysis to partnership: our plan for your SEO strategy.

  1. 01

    Analysis

    The analysis reviews search queries, competitors, technology and content.

    • Search queries by purchase intent
    • Competitors ahead of you
    • Technology and content
  2. 02

    Strategy

    The strategy assesses every measure by contribution, effort and risk.

    • Order of measures
    • Gaps with purchase intent first
    • Timeline
  3. 03

    Implementation

    During implementation, we carry out the plan or support your team.

    • Implementation by us
    • Support for your team
    • Coordination with IT and editorial
  4. 04

    Reporting

    Reporting measures success against defined metrics.

    • Metrics from the plan
    • Inquiries and revenue from search
    • Regular meeting
  5. 05

    Partnership

    As a partner, we adjust the order based on the results.

    • New priorities
    • Training for your team
    • Roadmap for every quarter
SEO in the age of AI

When everyone uses AI, real substance becomes a competitive advantage.

When everyone works with AI, keyword lists and topic plans are created in minutes, and they resemble each other. Your competitors then pursue the same topics, and no one gains an edge.

A sound SEO strategy takes more than AI. We do the work that makes the difference.

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Philip Thomisch and Alex Sperber discussing a result at a laptopPhilip Thomisch, CEOAlex Sperber, Partner
From our blog

Know-how that helps you.

Initial consultation

Let's clarify which search queries bring you revenue first.

A personal conversation with a first look at your search queries and competitors.

Julia Bühler

Julia Bühler · Solution Manager

Your inquiry comes directly to me. Then you can pick a time right away.

Initial consultation on SEO strategy

In the first conversation, we show you which search queries bring profit to your business first.

In the next step, you choose your appointment.

FAQ

FAQ on SEO strategy

What does an SEO strategy with you include?

It includes the ranking of your search queries, a competitive analysis, a technical review and a plan for content and links. Plus the metrics by which we measure success and a schedule.

What is the difference between the strategy and an SEO audit?

An audit reviews the state of your website. The strategy defines which measures, in which order, make the greatest contribution to inquiries and revenue.

Do you also implement the strategy?

Yes. We implement the measures or support your team with implementation.

Do I need a new strategy for a relaunch?

A relaunch is a good time to review priorities. We capture all existing page URLs as the basis for preserving your rankings.

How long does it take to create?

That depends on the size of your website and your markets. We give you the schedule after the initial consultation.

How is the compensation structured?

The effort depends on the size of your website and the competition. After the initial consultation, you receive an individual quote.

What contract term applies?

There is no minimum term.

How do you handle AI?

For us, AI is a driver of efficiency in everyday work. At the same time, the technology is causing an unprecedented flood of uniform content. What really differentiates brands today is not standardized prompts but the extra mile: sound industry expertise, high-quality handwritten content and the intelligent refinement of their own data.