Precise Tracking for Better Decisions
Your tracking is a patchwork and you can't say for certain which campaign actually works.
We bring order to your tag management so you finally know what your marketing delivers.
Trusted by leading brands





GTM Packages
Transparent pricing for every project size.
GTM Audit
Analysis of your existing setup with concrete recommendations.
- Container Analysis
- Data Layer Review
- Consent Check
- Performance Check
- Documented Recommendations
Standard Setup
Professional GTM implementation for small and medium websites.
- Container Setup
- GA4 Integration
- Conversion Tracking
- Consent Mode v2
- Basic E-Commerce
- Documentation
Enterprise
Custom solution for complex requirements.
- Server-Side Tracking
- Multi-Container Setup
- Custom Data Layer
- Enhanced E-Commerce
- API Integrations
- Ongoing Support

Google Premier Partner
As a certified Google Premier Partner, we are among the top 3% of Google Partners.
This distinction reflects our proven expertise in Google Ads, our track record of driving client growth, and our commitment to outstanding results through data-driven digital marketing strategies.
Book a Meeting
Book a free 30-minute call with our GTM experts.
Our GTM Services
From initial setup to enterprise configurations – we cover the full spectrum.
Professional Container Structure & Organization
We create clear GTM containers with consistent naming conventions and logical tag organization.
The result: a maintainable setup that remains understandable even years later.
- Clear Naming Conventions for All Tags and Triggers
- Logical Folder Structure for Easy Navigation
- Documentation of All Implemented Tags
- Versioning and Change Management

Clean Data Layer Architecture
The data layer is the heart of every professional tracking setup.
We design and implement a robust data structure that delivers consistent tracking data for all your marketing tools.
- E-Commerce Data Layer per GA4 Standard
- Custom Events for Specific Interactions
- Validation and Error Handling
- Integration with CMS and Shop Systems

First-Party Data for Maximum Quality
With server-side tracking, you bypass ad blockers and ITP restrictions.
Your data is sent through your own server – for better data quality and full GDPR compliance.
- Own GTM Server Container
- First-Party Cookie Implementation
- Improved Conversion Tracking
- Full Control Over Data Sharing

Privacy-First Tracking with Consent Management
Google Consent Mode v2 has been mandatory for personalized advertising since March 2024.
We implement the correct integration so you continue receiving modeled conversions – even without consent.
- Integration with All Major CMPs
- Correct Signaling to Google
- Activate Modeled Conversions
- Regular Compliance Checks

GA4 Enhanced Ecommerce for Precise Revenue Analysis
Complete e-commerce tracking from product view to purchase.
With Enhanced Ecommerce, you see exactly where customers drop off in the funnel and which products convert.
- Product Impressions and Clicks
- Add-to-Cart and Checkout Tracking
- Transaction and Revenue Measurement
- Promotion Tracking and A/B Tests

Complete Validation of All Tags
Before we go live, we thoroughly test every tag.
With professional debugging tools, we ensure all data is captured correctly – on all devices and browsers.
- Systematic Testing in GTM Preview
- Cross-Browser and Mobile Testing
- Data Validation in GA4 and Ads
- Documented Test Results

What Our Clients Say
Success stories from working with our GTM experts.
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Frequently Asked Questions
Answers to the most important questions about Google Tag Manager.
Start Your GTM Project Now
Tell us about your tracking project. We'll get back to you within 24 hours.
Custom Quote
Tailored solution for your requirements
Transparent Pricing
No hidden costs, clear calculations
Personal Contact
Direct access to your project manager
"At UnitedAds, partnership is truly lived. Thank you and here's to another successful collaboration."
Martin Heimburger
e-xplosion GmbH