Most new clients or prospects for our SEO services always ask our SEO Agency team this one question: How long will it take for my website to rank on Google?

SEO agencies are notorious for dropping the phrase “it depends” as a response – which can be frustrating for someone new to SEO.

The quality of your content is decisive

How long it takes to rank higher on Google basically depends heavily on the difficulty of the keyword you want to be displayed for (Keyword Difficulty) and the quality of your content.

For highly competitive search terms, it can take months or even years for you to rank higher on Google, as many competitors are vying for the same spots on the search engine results page (SERP). On the other hand, it can take only days or weeks to achieve a higher position on Google for less competitive keywords.

If you’re trying to rank higher on Google, it’s best to create high-quality content optimized for relevant keywords and build a strong link profile. The content should be well-researched, informative, engaging, and include the target keyword in the title, text, and meta description.

It is also important to build a strong link profile. This can be achieved by building organic links from other websites or through link building strategies such as guest blogging or influencer outreach.

How long does it take for a page to be found on Google?

95% of published sites do not make the top 10 in their first year, and the 5% of top performers that did make the top 10 took 61 to 182 days. Websites with a strong backlink profile usually perform better than those with a weaker one.

What determines the difficulty of a search term?

The difficulty of a search term is determined by the number of websites targeting that search term, the quality of their content, and the strength of their link profiles.

The higher the competition, the more effort you have to put into your own optimization and link building to rank higher on Google.


“Credit card” yields nearly 100,000,000 results. Coupled with the high value of the search term and the corresponding resources that have been flowing into this ranking for a long time, it becomes extremely challenging for new website to get an attractive ranking in a manageable time.

Other factors that influence the Google ranking

In addition to creating high-quality content and building a strong link profile, there are other factors that can influence how long it takes for a page to rank better on Google. For example, the size and authority of your website may play a role, as well as the timeliness of your content. It’s also important to understand how search engine algorithms work and how to adjust your strategy accordingly.

Google’s algorithms, for example, are constantly changing and evolving, and it’s important that you keep up with these changes by monitoring the SERP for your target keyword and adjusting your content and link building strategies accordingly. In addition, regular website maintenance can help keep your content current and relevant.

Finally, it’s important to remember that like any other business, ranking higher on Google is a process and doesn’t happen overnight. It is important to have a long-term strategy and be patient throughout the process. With commitment and the right approach, it is possible to succeed and rank higher on Google.

Good rankings take time

While there is no exact formula for how long it takes to rank better on Google, the effort you put into content creation and link building directly impacts results.

As a rule, it’s a good idea to be patient, as it often takes time to build momentum and achieve success.

How to rank faster on Google?

So it takes time to grab the top spots in Google.

However, there are some ways to gain the trust of search engines faster than usual and get those coveted Google rankings.

Go for keywords with low competition

It’s tempting to go from focusing only on high-volume search terms. But rankings for the highly competitive keywords are just hard to get. So use keyword research to identify keywords with rather low competition, even if they have a lower search volume.

This will help you get good rankings faster.

kredikarte kostenlos ausland

“kreditkarte kostenlos geld abheben ausland” is still a commercially attractive term. However, it has only 1% of the results of “credit card”.

So here it would be possible to achieve an attractive ranking quickly with very good content.

Create high-quality content hubs

Google wants to display high-quality content in its search results to meet user intent. To achieve the same, it is not enough to focus on words (i.e. individual search terms) – it is important to understand the actual context.

Therefore, Google introduced the Knowledge Graph in 2012, shifting its focus to connections. Since then, Google has introduced many machine learning algorithms, including the Hummingbird update, RankBrain, and BERT.

Google’s semantic search engine has started rewarding sites that create content hubs around a core topic.

Scale your link building

Targeted link building can significantly shorten the time it takes you to rank in Google, especially if you’re just starting out doing SEO.

However, you need to develop a smart link acquisition strategy that distributes link building throughout your site and content hubs.

Analyze the current top ranking pages

All sites that rank well in Google have a number of aspects that they do well at the page and domain level. Therefore, it makes sense to analyze the search results for their desired keyword and use it as inspiration.

So enter the keyword you want to rank for, and then use tools like Google PageSpeed Insights to evaluate what makes the domain rank. Sometimes a simple change to the page title (or adding internal links) can get Google to rank your site better.

So how long does it take for my site to get to the first page on Google?

About 20% of the pages that ranked in the top 10 were created within the first year.

So older pages dominate Google rankings, but systematic link building and writing relevant content can help you rank much faster.

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